Welcome to Select Business Marketing, where we help small business owners with marketing and business development. Our goal is to help you build a customized step-by-step marketing system that enables you to attract more qualified prospects, convert more of these prospects into customers and increase your revenue from your current customer base.

Many business owners employ the following tactics with their marketing:

  • Nothing – just hope the business will walk in the door
  • Participate in the “idea of the week” which is usually a waste of money
  • Try something once to determine if it works without a long term plan
  • Spend money implementing tactics without a strategy in place first

If you are a business owner and dissatisfied with your current business growth, complete our Business Marketing Evaluation.  Once completed and returned to us, we will arrange a convenient time to get together, either by phone or in person. We will provide you with a complimentary assessment of your business and one strategy you can implement immediately to improve your business.

Ways We Help

Below are different levels that we are available to work with our clients. We always recommend first time clients and prospects complete the business marketing evaluation as a starting point for marketing. This allows you to try us before you commit to any of our products or programs. Whether you are a “do-it-yourselfer” or seeking the advice of a marketing strategist, we can customize any of the programs below:

  1. Business Marketing Evaluation. Our evaluation is a good starting point, particularly when you are not sure the direction you should take with your marketing. Our complementary 30 minute evaluation allows you to try us out before deciding on a broader program.
  2. Collaborative Consulting – Our most popular program, we work one-on-one with you, looking at all aspects of your company and creating your marketing strategy. This is generally a 4-6 month engagement where we work with you your management team utilizing Duct Tape Marketing tools and methodology to help improve marketing effectiveness and results.
  3. Group Workshops – This is the ideal option for companies that need the advice of a consultant but don’t have the budget for a one-on-one engagement. Although many business owners participate in the group workshops for budget reasons, they are inspiring,  provide an opportunity to interact with other business owners, share ideas and often times you have formed a new board of advisors that can help guide you in your business, long after the workshop is completed.
  4. Do-it-yourself. We provide you with the tools (marketing CDs and workbooks) so you can work at your own pace and create your own marketing strategy using our proven system. This is appropriate for very small companies where budget is severely limited. We can provide a monthly maintenance program to answer questions or review your plan.
  5. Outsourced Marketing – Perhaps you already have your strategy in place but need assistance implementing your plan. You can hire us as your outsourced marketing department to keep the marketing tasks moving.
  6. Part of your Management Team – We can take on the role of Vice President of Marketing or Chief Marketing Officer, overseeing the marketing department. This allows you to have the professional knowledge without the full time price tag.

When we work with you, we will help you identify your ideal customer profile and your significant differences; establish the marketing plan and budget, and help you to implement new revenue generating programs through both existing customers and new client acquisition.